From Runway Fun to Brand Face: Boy in Fake Adidas Becomes Real Ambassador

A young boy’s playful strut at Aba Fashion Week 2023 has taken an unexpected turn, landing him the coveted role of Adidas Ambassador. His viral video, featuring him casually gracing the runway in a locally-made, not-so-genuine Adidas shirt, has resonated with the sportswear giant, leading to an official partnership. Chima Anyaso, head of Ceecon Oil … Continue reading From Runway Fun to Brand Face: Boy in Fake Adidas Becomes Real Ambassador